Ready to Find fitness
that fits for you?

I help women and non-binary folks stop hating fitness and start getting Intuit!
By tossing Toxic Fitness Culture, ditching Diet Culture, & boosting your Body Image, I’ll help you confidently define health on your own terms, so you can RECLAIM your life, time, power, & authority to show up exactly as you are–and have fun doing it!
 
Offering Personal Training, Intuitive Eating coaching, and Body Image coaching, I focus on you as the expert of yourself. I believe that when you build trust in your own body, you take back the power to find how fitness fits best in every phase of your life.

My name is
Deanna Beaton (she/her)

I am a fat, queer, asthmatic, knee- & shoulder-injury having, NASM Certified Personal Trainer, Intuitive Eating coach, and body image coach who was tired of not seeing myself represented within the fitness space. (Despite what everything in the world tells you, fat people do, in fact, move their bodies.)
I was looking for training to help me get stronger and live my life, but all I found was shame-based exercises to change my size.
Hard pass.
I couldn’t find what I needed, so I made it myself.
Welcome.
Health doesn’t have a look.
Fit doesn’t have a size.
Diets don’t work.
All bodies are good bodies.

You might be wondering how I got here…

 

I grew up playing sports. Even into adulthood, I’m in beer-drinking sports rec leagues. I’ve worked in and around gyms for nearly a decade (mostly aquatics), usually in positions of leadership, training, and coaching

My entire life, I haven’t had just one foot in the fitness industry…

I’ve had one whole fat body in it. 

I have a lifetime of experience that says exercise has never made me lose weight. It has never changed the size or shape of my body. It didn’t matter how many hours a week I sweated my ass off, or how many months I went without exercising at all, my body just WAS the size that it was

I’ve also had a lifetime of experience that says movement:

  • builds my muscles,
  • makes me feel capable,
  • helps me sleep at night,
  • keeps me spry and mobile,
  • boosts my self-esteem and body image,
  • reminds me that I’m alive,
  • gives me an energy boost,
  • releases tension,
  • helps me get out of my head,
  • and just generally feels good

and that’s just the start!

 

Wanting to make the glory, power, & goodness of fitness accessible to folks who are so often excluded and ignored by the fitness industry, I became a NASM Certified Personal Trainer in 2021 and started Deanna Beaton Intuitive Fitness as a way to help women & enby folks discover how fitness truly can fit for them.

My story/YOUR story

Picture it. Sicily. 1912. (No, wait, that’s Sophia Petrillo’s story. Not mine.)

Picture it. Chicago. April 2020.

I had been locked down in my 1 bedroom apartment for 3 weeks:

  • The never-ending stress and anxiety was eating away at my brain. 
  • The very sudden lack of fresh air, walking, and general movement was making my body weak, achy, and listless. 
  • The stark realization that our federal government was absolutely ready to sacrifice people’s lives as completely disposable had destroyed my spirit.

 

It was a terrible time. Maybe you remember it? (A mere 3.5 years ago. Or was it 72 years ago? Who’s to say?!)

Something had to give. Like, yesterday.

I stopped doom scrolling Twitter and trying to collect ALL THE INFORMATION. (Yes, being informed and knowledgeable helps my anxiety… to a degree. THIS was not doing that.)

And instead, I filled that time trying to find exercises I could do…

  • in a tiny space, 
  • with little to no equipment, 
  • that was do-able for my very out-of-practice body and 
  • completely ravaged nervous system.

Key word: TRYING.

Everything I found was… just not it.

Then, if I found anything close to what I needed, it was dripping with diet culture and body shaming.

DID THEY NOT UNDERSTAND THE CIRCUMSTANCES WE WERE IN?! THE ENTIRE FUCKING WORLD IS FIGHTING FOR OUR LIVES! I DO NOT CARE ABOUT LOVE HANDLES, YOU DIPSHIT!
Everything was focused on fat burning, tummy toning, calorie scorching, booty blasting bullshit.

But my body wasn’t the problem here.

Neither was my (in)ability to go harder. 

Nor was my complete dis-interest in pushing through.

In fact… maybe… it NEVER WAS?!

And I knew from a lifetime of lived experience that moving my body could help–even just a little–with my current problems. But NOT if I was going to be blamed & shamed through all of it!

I realized that if I just kept looking to regular fitness advice, I would keep getting judged, and taught that it has to be a whole event and done perfectly, and I’d keep finding myself stuck in the on/off cycle of going hard, and then burning out.

Like so many of us, I had spent my life trying to play by the health and fitness rules only to realize it really wasn’t aging well. 

Nor was it very flexible in times of crisis.

My epiphany? If I wanted to make movement a feasible part of my life for the rest of my life, I couldn’t keep playing by regular fitness advice. I’d have to deviate.

In that moment, I said, “FUCK IT! I’LL DO IT MYSELF!”

So that’s what I did.

And that brings me to YOU!

  • How has traditional fitness advice aged for and with you?
  • How flexible and accommodating does it feel in times of crisis (which is somehow just all the time, now?!)?
  • How feasible is it for you right now?
  • Has it ever been feasible, accommodating, or accessible to you?
  • Can you keep doing what you’ve been doing… for the rest of your life?
  • Do you think moving your body could help–even just a little bit–right now?
  • Are you ready to deviate?

 

Are you ready to say, FUCK IT, YOU’LL DO IT YOURSELF?!

woman in retro 80s workout wear

Ways to say "fuck it!" to Toxic Fitness Culture

Work with me 1:1 in Intuitive Fitness Coaching

  • Intuitive Movement
  • Intuitive Eating
  • Body Image

Grab a pre-recorded class

  • Coaching
  • Guided Workouts

What My Clients Think

“Within the workout, I can sense and feel your gentleness and encouragement to do what I want to do. And for me, it makes me realize that I like to move my body and I feel really good to be in a place when I can be out of judgement and into noticing.

Deanna is supportive. She understands “No” and she understands how to really celebrate a person. And talk about gentleness! She’s a super safe person to be a human with. She’s also just so cool.

-Amy

happy woman in sports clothes
two woman holding hands in sportswear

“[Before working with Deanna, my life was] chaotic, hectic, prioritizing myself very little.

I realized I needed something more & different to prioritize my needs and take better care of myself.

The coaching has changed my life, extending beyond fitness. The personal training is accessible & meets you where you are. I cannot recommend Deanna’s program enough.

-Sam

“I originally began searching for trainers…but I knew just losing weight wouldn’t give me the sustained self-love I needed. I had lost plenty of weight before and I remembered still frowning when I looked in the mirror.

Then I researched nutritionists, and not only could I not afford them, but I felt like that was not getting to the deeper root of this self-loathing feelings.

Finally, I found you! I saw the program as a chance to reflect on how I could appreciate myself at any size all while incorporating learning about my relationship with food and movement.

Deanna helped me love myself deeper, eat without shame, and move my body with more compassion. The work you do with Intuit is no yo-yo diet—it’s a lifelong shift in perspective that will motivate you to be appreciate yourself through every season of your life.

-Rhea

“Through [Deanna’s] methods of coaching and communication before we even worked out, I was able to actually figure out what felt good.

Instead of trying to sweat, hit a certain loss of calories, or work out because of shame, I was finally working out to feel good. To feel relaxed even, which was really weird for me at first…

I can truly say that my relationship with fitness and my body has changed significantly for the better since working with Deanna.

-Chelsea May

flower field selfie

Rando Facts About Me!

  • Obsessed with Beyonce👑🐝
  • I moved to Chicago to pursue my lifelong dream of doing comedy😆 (I did it, btw. Improv, stand up, sketch, acting, writing, you name it, I did/do it!)
  • 💃RuPaul’s Drag Race super fan (& of all drag, really #SupportLocalDrag #ProtectQueerArt 🏳️‍⚧️)
  • I was on a local trivia game show in high school & I came in 2nd🏆
  • 🎃🍂Basic Fall Bitch, through and through!
  • Love 👻Ghost Adventures

Ready to get started?!

Let’s discover what your next step is to have your best relationship with your body, health, fitness, & food!